Cartagena, Colombia – October 14–17, 2025
Welcome to the SAP Partner Summit Latin America & the Caribbean 2025
Register NowIn business, strength is never built alone.
It’s forged in the connections we create, the trust we earn, and the moments we share.
Partner Summit 2025 is a celebration of the culture of coming together — a space to recognize our strengths, inspire one another, and turn relationships into unstoppable alliances.
Committed to turning collaboration into action, SAP develops and delivers technologies that empower our partnerships, enabling innovation and driving efficiency for our customers.
This year, Cartagena becomes the stage where shared experiences transform into opportunities, and our network of partners grows stronger than ever.


(*)This ticket includes all the agenda activities, (breakfast, meals lunch and dinner), the arrival and departure shuttles and accommodation in a single room at the hotel, from October 14th to October 17th. Flight tickets are not included.

(*) The ticket includes all agenda activities for the partner attendee (see Single program), while the social companion will only have breakfast included, dinner at opening and closing cocktail, the arrival and departure shuttles and accommodation in a twin room at the hotel, from October 14th to October 17th. Flight tickets are not included.

(*) This program includes 1 ticket in a double room for people from the same company. This ticket includes all the agenda activities, (breakfast, meals lunch and dinner), the arrival and departure shuttles and accommodation in a twin room at the hotel, from October 14th to October 17th. Flight tickets are not included.

(*) This pack is for four or more tickets to attendees from the same company. Each ticket includes all the agenda activities, (breakfast, meals lunch and dinner), the arrival and departure shuttles and accommodation in a single room at the hotel, from October 14th to October 17th. Flight tickets are not included.


(*)This ticket includes all the agenda activities, (breakfast, meals lunch and dinner), the arrival and departure shuttles and accommodation in a single room at the hotel, from October 14th to October 17th. Flight tickets are not included.

(*) The ticket includes all agenda activities for the partner attendee (see Single program), while the social companion will only have breakfast included, dinner at opening and closing cocktail, the arrival and departure shuttles and accommodation in a twin room at the hotel, from October 14th to October 17th. Flight tickets are not included.

(*) This program includes 1 ticket in a double room for people from the same company. This ticket includes all the agenda activities, (breakfast, meals lunch and dinner), the arrival and departure shuttles and accommodation in a twin room at the hotel, from October 14th to October 17th. Flight tickets are not included.

(*) This pack is for four or more tickets to attendees from the same company. Each ticket includes all the agenda activities, (breakfast, meals lunch and dinner), the arrival and departure shuttles and accommodation in a single room at the hotel, from October 14th to October 17th. Flight tickets are not included.


8:00 am
Day 0 | Arrivals at Partner Villa - Cartagena de Indias
(Check-in, registration & badge pick-up)
10:00 am - 5:00 pm
Enjoy Cartagena your Way
Tailored experiences
8:00 pm - 11:00 pm
Opening Cocktail
9:30 am - 10:00 am
Pre-Event Networking Time
Enjoy this time to catch up with calls or e-mails, interact with your peers, and get ready for a full-day event agenda
10:00 am - 10:05 am
Welcome to the SAP Partner Summit
Join Leandro Estanga, SAP LAC Chief Partner Officer, as he welcomes the regional Ecosystem to kick off an event focused on strategic content, innovation, and networking.
10:05 am - 10:15 am
The New Era of Enterprise Management
Hear about SAP strategy and what that means for you. In a world where AI is redefining how we manage the business, success isn’t just about your vision – it is about how you execute it.
10:15 am - 10:30 am
The Power of our Partnership in Latin America & the Caribbean
Join our regional President, Adriana Aroulho, as she discusses what the SAP global strategy means for our joint business across Latin America and how to seize the business opportunity.
10:30 am - 10:45 am
SAP Business Suite: Modernizing ERP and Data to Unlock the Power of Business AI
Learn more about SAP’s suite strategy and opportunity. Join Claudia Boeri, President of SAP MCLAC, to discover how you can succeed and grow the business by multiplying the power of the SAP Business Suite.
10:45 am - 11:00 am
Business AI Beyond 2025: From AI Features to an Agentic Ecosystem
Discover more about our AI strategy and how you can help unlock Business AI potential faster, driving adoption of embedded AI or building on the AI Foundation.
11:00 am - 11:30 am
Coffee Break
Enjoy a break and take advantage of networking opportunities.
11:30 am - 11:45 am
Partner Presentation
Hear the success story brought by our event’s Diamond sponsor.
11:45 am - 12:25 pm
SAP Business Suite: The Power of LoB Applications
Hear from SAP leadership how to amplify the joint business opportunity across Lines of Business to drive growth, innovation, and collaboration.
12:25 pm - 12:30 pm
Keynote Closing Remarks
Quick overview of what was discussed during the morning and details on what is ahead for the rest of the day.
12:30 pm - 2:00 pm
Lunch
Enjoy lunch at Casa 1537
2:00 pm - 3:30 pm
Parallel Sessions: Masterclasses
Different 25-minute sessions addressing key strategic and tactical topics.
3:30 pm - 4:00 pm
Coffee Break
Enjoy a break and take advantage of networking opportunities.
4:00 pm - 5:00 pm
Parallel Sessions: Masterclasses
Different 25-minute sessions addressing key strategic and tactical topics.
5:00 pm - 7:00 pm
Executive Meetings
Time slot dedicated to executive meetings to foster business opportunity.
7:00 pm - 8:30 pm
Sponsored Activities
8:30 pm - 11:30 pm
Outdoor Dinner
9:30 am - 10:00 am
Pre-Event Networking Time
Enjoy this time to catch up with calls or e-mails, interact with your peers, and get ready for a full-day event agenda
10:00 am - 10:05 am
Welcome
Join Leandro Estanga, SAP LAC Chief Partner Officer, as he welcomes the regional Ecosystem for the second day of the event.
10:05 am - 10:20 am
Unstoppable Together: Winning as One
Join Santina Franchi, President Corporate and Grow at SAP, to learn how to seize the unprecedented opportunity for partners in the corporate space.
10:20 am - 10:35 am
Driving Adoption to Realize Value
Discover together with Boris Goebel, Head of Partner Activation at SAP, how to realize value through adoption and consumption.
10:35 am - 11:20 am
In the Voice of Our Customers
Join SAP’s regional leaders for a dynamic segment in which partners across Latin America present customer success stories.
11:20 am - 11:35 am
Coffee Break
Enjoy a break and take advantage of networking opportunities.
11:35 am - 11:50 am
Business Growth & Innovation
Listen to Hans Uebe, Global Head of Partner Business Growth at SAP, talk about how to innovate to grow the business.
11:50 am - 12:05 pm
Seizing the opportunity: How to Manage Demand
Hear John Scola, Global VP Software Partners at SAP, explain the different demand management programs available for SAP Partners.
12:05 pm - 12:20 pm
SAP Ethical Success: How to Drive Ethical Business
Hear Graziela Galli, Regional Compliance Officer from SAP LAC, explain the details on how to run an ethical and compliant business.
12:20 pm - 12:25 pm
Closing Remarks
Quick overview of what was discussed during the morning and details on what is ahead for the rest of the day.
12:25 pm - 2:10 pm
Lunch
Enjoy lunch at Casa 1537
2:10 pm - 3:40 pm
Parallel Sessions: Masterclasses
Different 25-minute sessions addressing key strategic and tactical topics.
3:40 pm - 4:10 pm
Coffee Break
Enjoy a break and take advantage of networking opportunities.
4:10 pm - 5:10 pm
Parallel Sessions: Masterclasses
Different 25-minute sessions addressing key strategic and tactical topics.
5:10 pm - 7:10 pm
Executive Meetings
Time slot dedicated to executive meetings to foster business opportunity.
7:10 pm - 8:10 pm
Sponsored Activities
8:10 pm - 11:10 pm
Closing Dinner
10:30 am - 1:00 pm
Check Out and Departures


Meet our Speakers



